Project overview
Managed the digital marketing and event activation initiatives for Saudi Gold Refinery, enhancing the brand’s visibility through integrated social media management, high quality video production, and impactful event execution. The project strengthened the company’s market presence while effectively engaging industry stakeholders across both digital and physical platforms.
Social Media Management
Managed and optimized Saudi Gold Refinery’s social media presence across all major platforms by developing engaging content, maintaining a consistent brand identity, and implementing strategic campaigns that increased audience engagement and strengthened brand awareness.
Events and Brand Activations
Produced a professional documentary video showcasing the company’s operations and achievements, while managing and overseeing the brand’s exhibition booths during the Future Minerals Forum (FMF). These activations enhanced brand visibility, attracted key industry audiences, and reinforced Saudi Gold Refinery’s position within the mining and minerals sector.